Category Archives: Mobile

What is Mobile Marketing?

What is Mobile Marketing?

Let’s Talk Mobile

Society, on the whole, has become more connected than ever. In fact, sources like Mashable.com are reporting that in 2013, more people will be using mobile devices to browse the Internet than computers. And why not? Free Wi-Fi is easy to come by these days. Chains like Starbucks and McDonalds, even your local dentist likely offers Wi-Fi now!

With the availability of instant connectivity, people are spending more time away from home. What that also means is that we, as consumers, have become more accustomed to the idea of “instant gratification.” Is your club or organisation leaving money for your competitors by not capitalizing on mobile trends? Continue reading